McDonald’s has officially entered the demon-hunting business, and it’s doing so with a level of detail that goes far beyond a typical movie tie-in.
Starting Tuesday, the fast-food giant rolled out two limited-edition meals inspired by KPop Demon Hunters, the Academy Award-winning Netflix film that quickly became a global phenomenon and continues to dominate fan conversations. The collaboration pulls directly from the film’s central tension: a high-stakes supernatural rivalry between Huntr/X, a K-pop girl trio secretly battling demons, and the Saja Boys, a dangerously charismatic boy band with a much darker truth lurking beneath their polished image.
Each meal is designed to feel like a piece of the story. Fans receive a collectible photocard set featuring either Huntr/X or the Saja Boys, along with a Derpy the Tiger access card embedded with a QR code. When scanned through the McDonald’s app, it unlocks exclusive digital content — including the long-anticipated reveal of which group ultimately wins the Battle for the Fans.
Inside the Huntr/X and Saja Boys Meals
The partnership produced two distinct meals that cater to fans at different hours of the day, each steeped in references to Korean food culture and the film’s signature aesthetic.
- The Huntr/X Meal — A 10-piece Chicken McNuggets meal served with a medium drink, Ramyeon McShaker Fries, Demon Sauce and Hunter Sauce. The McShaker Fries are seasoned with a blend of soy, garlic, sesame and spice, a nod to the ramen snack favored by the film’s three leads, Rumi, Mira and Zoey.
- The Saja Boys Breakfast Meal — A Sausage McMuffin with Egg, hashbrowns and a small soft drink. The sandwich is finished with Spicy Saja Sauce, a peppery condiment that mirrors the Saja Boys’ seductive, slow-burn menace.
The sauces deserve their own moment. Hunter Sauce is described as a sweet chili blend — a mix of chili, garlic, and pepper that delivers a measured kick without overpowering the palate. Demon Sauce leans bolder, stepping forward with a mustard-based base layered in heat and tang. It’s dyed a striking purple, a visual nod to the demonic markings that appear throughout the film, making it feel as intentional and immersive as it is flavorful.
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A Franchise Meal Rooted in Korean Culture
The collaboration between McDonald’s and Netflix was deliberately crafted to feel culturally specific rather than broadly commercial. Marian Lee, Netflix’s chief marketing officer, said the goal was to translate the film’s world into something tangible for fans, pulling from Korean culinary traditions that sit at the film’s core.
Every element—from the Ramyeon seasoning to the purple Demon Sauce—was designed to feel like an extension of the movie’s universe rather than a standard fast-food tie-in. The result is a menu that rewards viewers who caught the film’s finer details, turning each bite into a subtle reference, a layered nod, and an experience that blurs the line between storytelling and something you can actually taste.
KPop Demon Hunters and the Derpy McFlurry
Beyond the two main meals, McDonald’s also spotlighted Derpy the Tiger, the film’s breakout animated mascot, with a dedicated McFlurry inspired by the character. The Derpy McFlurry adds a playful, lighter counterpoint to the demon-versus-hunter drama anchoring the rest of the promotion.
KPop Demon Hunters earned two Academy Awards and a widely praised soundtrack following its release, with a sequel already confirmed to be in development. The McDonald’s campaign marks one of the more ambitious studio-fast food partnerships in recent memory — one built around a film that has clearly earned a permanent place in pop culture.
The meals are available now at participating McDonald’s locations nationwide.
Source: USA Today
