Kendall Jenner makes her debut as the latest face of Estee Lauder.
The model, whose been accused of buying her way into the fashion industry, looks stunning, wearing basics like black leather leggings, a sequined black blazer and a black tank top.
Along with close-ups of her eyes and long eyelashes, [similar to big sis Kim Kardashian] the 19-year-old is also shown posing with her hair blowing in the wind.
Released along with the ad is a black-and-white video, highlighting the brand’s new beauty product, Little Black Primer, which claims to “amplify volume and length.” “I’ve always been really into my eyelashes, so this is a fun product for me.” Jenner said in a brief statement.
The reality star turned fashion model who posted the video to her Instagram page, received over 300,000 likes in under five hours.
“Check out my new video for @esteelauder #LittleBlackPrimer esteelauder.com/littleblackprimer” Read the caption.
Compare that to Estee Lauder, who also posted the video, and only received about 5,000 likes in the same time frame. It’s safe to say that while fans on Jenner love the campaign, that fans of the company itself are still on the fence about the up-and-coming model being selected as the face of the longtime beauty retailer…
What do you think of Jenner’s Estee Lauder ad?