Angel Reese and Reebok have built a new colorway of her signature shoe around the fan base that made her a star, and the reveal caps off what might be the best stretch of her career so far. The Reebok “REESE’S” pairs the candy brand’s orange, yellow and brown palette with co-branded detailing across the tongue and sockliner, and it lands in stores October 20 alongside a new REESE’S PIECES flavor.
Why does this shoe matter more than a typical colorway?
The story behind this drop goes back to June 2024, when Angel herself confirmed on social media what her supporters had been calling themselves for a while. She posted asking where her Reese’s Pieces were, turning a nickname built by her own fans into something official. That single tweet became the seed for everything that followed, including cereal box appearances, national ad campaigns and now a shoe built entirely around that identity.
What is Angel doing on the court right now?
This release drops during arguably the strongest season of her young career. She is averaging a career high in points and rebounds through 41 games, and she currently leads the WNBA in total rebounds, offensive boards and double doubles. She is also sitting within reach of a rebounding milestone no player in league history has ever reached in a single season, which is the kind of stat line that tends to make a signature shoe launch hit different.
How does the Barbie deal fit into her 2026 run?
The sneaker is not even the only piece of merchandise carrying her name this year. Reese released her own Barbie doll in July, and she followed that up by helping Team USA capture gold at the FIBA World Cup in September. Between the doll, the medal and now this shoe, 2026 has quietly become the year Reese moved from rising star to full blown brand.
What does the shoe actually look like?
The “REESE’S” leans fully into the candy inspiration rather than treating it as a subtle nod. The orange, yellow and brown color blocking covers the upper, Reebok and REESE’S branding sits on the tongue, and each pair ships in a limited edition orange box built to look like a bigger version of the candy packaging itself. It is playful in a way that matches how Reese talks about her own style, both on the court and off it.
Reebok x Reese’s: Unapologetically Sweet
Coming soon 🧡🤎 pic.twitter.com/acQkXgHncZ— Reebok (@Reebok) September 18, 2026
When can fans actually buy them?
Here is where the wait comes in. The shoe does not hit shelves until October 20, giving fans a full month to anticipate the release after Today’s announcement. They will be available in adult and kids sizing through Reebok directly and at select retailers including DICK’S Sporting Goods, timed to launch alongside the new chocolate cookie variety of REESE’S PIECES candy hitting stores nationwide.
For a player who turned a fan nickname into a national candy partnership in the span of two years, this drop feels less like a marketing exercise and more like Reese closing a loop she started herself.
