Coco Gauff's off court style works because it barely strays from her on court instincts, folding her longtime New Balance partnership into elevated pieces from Miu Miu until the whole look reads as hers rather than something a stylist built around her.
How did Coco Gauff's style become part of her brand?
It started early.…
Coco Gauff beat Marie Bouzkova 6-3, 6-2 on Wednesday night at the Cincinnati Open, needing just 1 hour and 33 minutes to reach the quarterfinals. The No. 4 seed did it by staying aggressive from the opening point, refusing to let the Czech counterpuncher settle into the long baseline rallies she typically thrives on. Gauff…
The world number 4 says she backs the WTA's new gene testing rule but wants no part of the hostility aimed at trans athletes.
Coco Gauff is not shying away from one of tennis's most uncomfortable conversations.
The 22 year old spoke to reporters after her opening round win at the Canadian Open on…
A bagel set and a nervy decider later, the No. 3 seed is through at the Internazionali BNL d'Italia with history already within reach.
The match that Coco Gauff wanted and the match she got on Saturday in Rome were not the same thing, and for one set, the gap was visible. Then came the…
Tennis is often described as one of the loneliest sports in the world. No teammates to lean on, no huddle to retreat to, no bench to sit on when the pressure becomes too great. But there is one space where the sport's biggest names are forced to coexist in close quarters and it turns out,…
Italian luxury house Miu Miu tapped Gauff to front the campaign for its new Vivant leather bag, a reimagined bowler-style carryall from the brand's Spring/Summer 2026 collection. The shoot took place on her family's backyard tennis court and presented Gauff in a preppy red polo, a dark navy technical skirt, minimal makeup and her hair…
Coco Gauff arrived at the Miami Open against her team's wishes, stepped onto the court with something to prove, and left with a win. The world No. 4 rallied from a set down to defeat Elisabetta Cocciaretto 4-6, 6-3, 6-4 on Friday, advancing to the third round of the WTA 1000 tournament despite an injury…

